In one British study, teenagers using these products who weren’t smokers became four times more likely to go on to smoke cigarettes. And Stanford researchers found the company’s launch marketing “was patently youth-oriented.”Traditional tobacco products have strict regulations. But since Juul is a nicotine delivery device with no tobacco leaf, it is largely free to market as aggressively as possible. You won’t hear cigarette ads on the radio. You can’t see cigarette ads on your televison.

Source: New York Times May 03, 2019 09:56 UTC